Eternal Battlepasses for Continuous Progression and Player Flexibility
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I will not buy a battlepass if it expires because there is more than one game that I like to play in a given season and the point of the battlepass is to have constant progression whenever I'm playing. If I buy premium and it goes away, I lose money if I don't complete the whole pass. This is an antiquated business model that prevents players from jumping in and out of your game. Which means if they don't want to commit to your game they won't buy anything. I want to throw ~25 euros at you right now to say I like what you're doing and keep at it, even if I'm playing Arc Raiders or something else over the holidays, but I won't do that if you're going to take that money and burn the skins I buy.
Announce you'll make all battlepasses eternal, like Helldivers, like Arc Raiders, like the Finals, like Halo Infinite, and I'll buy the highest tier you've got right now. Otherwise you're preventing me from giving you any money.
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