Implement a Competitive Clan War System with Leaderboards and Tournaments
I've always been big on community systems for any competitive game, especially shooters. Back in the day everyone wanted to be in a clan and make the next big thing. classic MW3 had something called "ELITE" now I was real young then but they had a bit of customization for the clans who leveled on there, and even offered some skins I think.
I don't think it would hurt to try and give this game a community based clan war like system. Let there be a LB of the top clans, let them host their own tournaments for bragging rights, developers should host tournaments with small cash prizes (or whatever they can afford) and if its stable have a seasonal tournament with unique skin drops. Encourages the competitive scene to be more close together rather than rather raw dogging it all solo, and gives even the most unknown player a chance to feel like they're some high level play.
I know this idea isn't probably the biggest want or on the top of any to-do list but sort of s**** to see the culture of clans and what not die slowly in FPS games, we've let big orgs change all that too much.